Paid acquisition
An advertising plan needs a clear audience, a relevant offer, a useful landing page and a way to understand the inquiries it creates. We start by reviewing those foundations.
What we can do.
We agree the deliverables, responsibilities and review points around your business.
- 01Audience and offer planning
- 02Google or Meta acquisition proposals
- 03Landing-page and inquiry-path requirements
- 04Measurement requirements and a bounded test brief
What we need from you.
- The services and markets you want to reach
- Capacity, goals and an agreed budget context
- Relevant account evidence and permissions when separately agreed
No accounts need to be connected to request an audit. Any later access or provider action is agreed separately.
Common questions.
Will you start advertising after I request an audit?+
No. An audit request does not authorize campaigns or spending. Any campaign operations, account access and budget are scoped and agreed separately.
Should we use Google, Meta or both?+
That depends on your audience, offer, existing demand and delivery capacity. We recommend the role of a channel in the plan rather than assuming every channel belongs in it.
Start with a clearer picture.
Tell us what needs to improve. We’ll review fit and agree the scope and any fee.